You’ve heard the saying, “You only have one chance to make a first impression on visitors,” right? Yes, this is also true online.
This article can help you avoid common mistakes in website design that will distract visitors . From the fast loading of your pages, we will explore how to ensure the mobile compatibility, overall accessibility and quality of your content on your site.
Quick page opening
First of all, you need speed . Internet users are impatient and will leave your website if your pages take too long to load. There are many technical things that anyone or anyone who builds your website can do to speed up their site. For example, choosing the right technologies and hosting solutions . But there are some simple adjustments.
If you have images on your pages, use the smallest images you need. If only small images appear as icons, avoid using large images or large files . There are many programs that you can use to reduce the size of images and shrink them, and as a result, it will increase the loading speed of your site.
Simplify your design. In general, the more you restrict what your visitors need to download and reuse in their browsers, the faster your pages will load. Use the same background image on multiple pages and ask the person who created your website to be efficient with the code and scripts . If you want to check your status, try opening the site on your mobile phone – without WiFi, use the phone’s internet and see how quickly your site opens.
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The easiest way to have a mobile-compatible web site, automatically detect the type of screen used on the site is provided “responsiv design” as an approach to build the site in this way from the beginning.
If you want to know how mobile-compatible your site is, check out Google’s Mobile-Compatible Test Tune .
Also keep in mind features such as slide or touch, which are typical of touch screens. Make sure that the components of your website respond correctly to these types of “entries” . Using common icons and clear and well-organized content will make it easier for visitors using small screens to find what they are looking for.
One of the important points is to make it easier for visitors to find your address and phone number . Many devices are equipped with GPS and mapping features, which can help visitors on the road. Of course, you should also make it easy for visitors to call you when you access your website from a mobile device. To do this, make the phone number clickable so that visitors coming from a mobile device can call you with one touch.
At the same time, keep in mind that people will view your site in different browsers, such as Chrome or Firefox, and on different platforms, such as Windows or Mac. Does your site look right in every situation? Test it on as many computers, devices and browsers as you can. Do you want to download plugins? This is an unnecessary step that can take visitors away from your site. Lastly, keep in mind that your website is not just for selling, but for solving problems.
Imagine yourself as a visitor. Ask yourself, why am I here? What am I trying to do? What problem am I trying to solve?
For example, if you have a candy store that makes special cakes, maybe someone is visiting your site because they need a cake. You can create pages about your cake decorating style and things that inspire you. A reference and a photo from a real-life customer can also be a better method.
So these are some common mistakes that are available on many websites. To prevent this, make sure that your pages load quickly and look right, regardless of which device and browser your visitors use. And think of your customers when you create content . Meet their needs and if you follow them, it will be easier for you to bring customers to your site.